How to Choose the Right Format for Your Goal
Do not start by asking "what kind of site should I order." Start with the goal: what result you need and by when. For each goal there is a format that solves it optimally in terms of price and speed:
| Goal | Recommended Format | Price |
|---|---|---|
| Launch a startup (MVP) | Landing page or clean-code site | from 400 EUR |
| Validate demand before investing | 3-day landing on Tilda | from 400 EUR |
| Sale, promo, or event | Promo landing with countdown timer | from 400 EUR |
| Product launch | SaaS landing or Headless site | from 400 EUR |
| Attract an investor | Corporate site or clean code | from 800 EUR |
| Paid traffic / ads | Headless landing with fast CWV | from 400 EUR |
These are minimums - we provide an exact estimate after a short brief once the goal, structure, and integrations are clear.
Why the "By Goal" Approach Matters
The JTBD (jobs to be done) approach puts the result first, not the deliverable. This gives three benefits:
- No overpaying for extras. If the goal is to test a hypothesis, you do not need a 1500 EUR corporate site. A 3-day landing page is enough.
- No hitting a ceiling. And conversely: for an investor round, a simple landing will not work - you need a presentation site with traction and a data room.
- Scale without rewriting. We lay out a stack that grows: from MVP landing to a full clean-code or Headless CMS site.
What's Next
Pick a goal from the cards above - each page recommends a specific format and links to pricing and timelines. Already know you need a landing page? See the landing pages hub. Need a full site? - see the site from scratch section.
Frequently Asked Questions
How do I choose the right website format for my goal?
Start with the goal, not the type of site. Need to validate demand - use a hypothesis-testing landing page. Launching a startup - MVP landing or clean-code site. Preparing for an investor round - a presentation corporate site. Running paid traffic - a fast Headless landing. Each page in this section recommends a specific format and links to pricing and timelines.
How is the "by goal" approach different from choosing by site type?
Most clients immediately search for "corporate website" or "landing page," but what matters most at the start is the outcome: sell, validate a hypothesis, attract an investor. The JTBD (jobs to be done) approach starts with the goal - we first analyze the business need, then recommend the format that solves it faster and cheaper, without overpaying for unnecessary complexity.
How much does a website for my goal cost?
It depends on the recommended format: landing page - from 400 EUR, business card site - from 300 EUR, clean-code or Headless site - from 800 EUR, corporate site - from 1500 EUR. These are minimums; we provide an exact estimate after a short brief once the goal, structure, and integrations are clear.
I am not sure what I need. Where do I start?
Describe your goal in plain terms: what result you need and by when. We will suggest a format and estimate. If the task is ambiguous, we will walk through options and their trade-offs on price and speed - without pushing the most expensive solution.
Can I start with a simple format and scale up later?
Yes, this is a common path. Startups begin with a hypothesis-testing landing, then move to a full clean-code or Headless CMS site for launch and growth. We set up a stack that you will not need to rewrite from scratch as you scale.